Increasing Your Backlinks

August 12, 2011

In the world of search engine optimization (SEO), getting good backlinks (links from other websites to your site) is crucial. It’s one of the best offsite SEO tactics for increasing search engine visibility and boosting traffic. Backlinks from authoritative sites can also help your conversions, for two main reasons: Information in this post gathered in [...]

How to Get Twitter to Listen (and Retweet)

August 5, 2011

Many people are using Twitter successfully for business purposes, getting extra exposure when followers retweet their messages. The most successful Twitter users recognize that overt marketing does not play well on this platform. The best way to get Twitter to listen to you and spread your message is to share valuable information and make it [...]

Blekko’s Blind Taste Test Tool

July 31, 2011

Blekko, the beta search engine that helps you target your searches using slashtags, has added a new service, called 3 engine monte. If you’ve ever used Blekko, you know that its slashtags allow you to search specific sites or pages, or to block certain sites or types of sites. Blekko provides a variety of built-in [...]

Tools to Hack Google’s Un-Personalized Search Code

July 21, 2011

The Internet keeps growing, but the amount of it you experience may be shrinking as personalization invades every corner. Google has been personalizing search results based on geography and search history for a while now, and the new +1 feature will only make things worse. Information in this post gathered in association with a Miami [...]

White Board Friday: Competitive Link Analysis

July 8, 2011

Inbound links are important to a strong SEO strategy, but getting good links isn’t always easy. One common strategy is competitive link analysis, which involves looking at your highly ranked competitors’ links and then trying to get the same ones. But it’s not quite that simple. Focusing on the wrong types of links can waste [...]

SEO Copywriting Tips

June 29, 2011

The best content in the world is useless if nobody’s reading it, and the majority of content on the internet suffers from low readership. Why? Because it’s boring. Not necessarily the content itself, but its presentation. Appearances matter on the Internet, because readers tend to skim quickly, and if they don’t find anything interesting, they [...]

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